We are looking for INFOpreneurs!
INFOpreneurs are actually entrepreneurs that recognize that new markets and growth to their business operations revolve around how well they present themselves to those using ‘New Media” technology and techniques to FIND them or their products and services…OR that wish to find out all they can about their offerings and unique selling propositions BEFORE they commit to becoming a customer.
Having a responsive website –one that looks good on any mobile device like an Ipad or Iphone—is just one of many areas that must be addressed by those entrepreneurs that wish to have a positive impact on this market. And the marketplace may be dominated by 18-35 year olds but many seniors and those in their middle ages are also very tech-savvy as well.
Dynamic content is another area that is crucial for YOU to consider and planning on how to acquire the most current content relevant to your market niche is a big part of that area of marketing and branding. This might include multi-media formats with testimonies of current and past customers. Or it might mean that you provide a moderated news feed from various sources into your website so that you can pull regular traffic and eventually convert those visitors into real clients.
Or INFOpreneur Wannabe’s!
Now not everyone knows enough about the marketing potential of online sales or sales derived from your online marketing efforts. That’s OK. We Do. And we believe in educating all of our clients so that they eventually they have expertise in eMarketing and eSales as well. This is not ‘rocket science’ but it IS changing everyday and having a CIO or information systems PARTNER that has the interest in staying current and the background of where the market has come from is extremely cost effective. Education is expensive. With IDEAmation Engineering as your partner in this it become extremely affordable.